Purple Cow

Brief Summary

Why blend in when you can stand out? In "Purple Cow," marketing guru Seth Godin challenges you to make your business remarkable — literally like a purple cow in a field of brown ones. Godin’s advice is simple yet revolutionary: be bold, take risks, and give people a reason to notice you. Whether you’re launching a startup or trying to re-energize a tired brand, this book will inspire you to stop being ordinary and start being extraordinary.