
The Creative Act
Brief Summary
“The Creative Act” explores the ways we can learn to create something uniquely ours. Rick Rubin, a renowned record producer, shares his wisdom on the creative process, which he calls “a way of being.” If you’re stuck on your creative journey, looking for inspiration, or want to awaken your inner artist — this book is for you!
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Key points
Key idea 1 of 8
Many people believe that being creative is the synonym for being an artist. We tend to associate creativity with making art: painting pictures, writing books, or composing music. Such preconceptions can limit the creative power that is present in each of us. When we create something that the world has never seen before, we make art. It can be a new work project, a personalized pasta recipe, or an unusual hairstyle. Simply by living, we are creators because we create our life experiences with our daily decisions.
Where can we get inspiration for creativity? You may think that the source of inspiration is inside us, but this view is incomplete. The primary source is on the outside. It is everything that surrounds us: people, places, nature, books, and lots of other things. It is everything we fill ourselves with and how we perceive it. We memorize what we need not only through experience but also through dreams, intuition, and thoughts. This is how ideas are born.
To better understand how the source of inspiration for the art of imagination works, let's imagine a cloud. A cloud never disappears; it can get bigger or smaller, change shape, turn into rain, become part of the seas, and then return to being a cloud again. Art exists in the same way; our ideas can come in different shapes and forms, waiting for us to understand them deeper and realize them.
But how do we know what is worth realizing and what is not? There is a kind of container inside each of us, a vessel. The information from the world around us, our feelings, dreams, thoughts, and experiences go into this container. However, not all data gets there because there is a filter on the way to the vessel. The main task of this filter is to help us welcome the things that inspire and nourish us and tune out the things that don’t.
With all the ideas we accumulate, we create art by writing books, taking photographs, or starting businesses. What's more, what we create can become a source of inspiration for others in the future. Just imagine that a movie you made inspired one of the viewers to go on a trip and then write a book about it. Art is like a cloud, constantly circulating, and we can find the same ideas in different forms.
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