Top books on creativity in leadership and business
The Fortune Cookie Principle
What is The Fortune Cookie Principle about?
Have you ever thought about what differentiates a good business from the best? Or, why does a company that seems to be profitable and effective fail? “The Fortune Cookie Principle” explores the importance of having a strong brand story. This concept will help you with creating a good business, as well as preserving and improving it.
The Practice
What is The Practice about?
“The Practice” (2020) uncovers the powerful principles to elevate your creative pursuits. You will learn to approach creativity as a disciplined practice that requires dedication and the right mindset. This book also provides advice through real-life stories of artists and creators and will help you develop the qualities to become a better creator yourself.
A Minute to Think
What is A Minute to Think about?
If you’re feeling overwhelmed by your to-do list and feel like you’re not doing enough – you might actually be doing too much! "A Minute to Think" encourages the readers to do exactly as its title says: take a pause to reflect and recharge. It may sound counterintuitive, but you’ll actually be able to achieve more if you give yourself some free space.
How to Think More Effectively
What is How to Think More Effectively about?
Explore how to harness your mind's potential and nurture effective thinking with the book "How to Think More Effectively." You'll learn how to work productively, obtain fresh perspectives on problems, and think empathetically and skeptically at the same time.
ALIEN Thinking
What is ALIEN Thinking about?
We are eager to change the world even though, in fact, we are too afraid, lack confidence in ourselves, and don’t know what to do. However, sometimes, you just have to become an alien to find solutions. Cyril Bouquet, Jean-Louis Barsoux, and Michael Wade will tell you how to create something new and wonderful.
Steal Like an Artist
What is Steal Like an Artist about?
“Steal Like an Artist” is a book about improving creativity by mixing imitation with original ideas. It covers topics like overcoming fear, sharing your work online, and having varied interests. The book also stresses the importance of good habits and a great environment for ongoing artistic success.
Creative Confidence
What is Creative Confidence about?
“Creative Confidence: Unleashing the Creative Potential Within Us All” by Tom and David Kelley is a great guide for tapping into your creative potential. Tom and David believe that creativity is not a talent exclusive to a few but a skill that can be developed. With inspiring stories and practical advice, the book will assist you in breaking free from self-doubt and unlocking creative abilities.
Change by Design
What is Change by Design about?
“Change by Design” by Tim Brown explores the transformative power of design thinking in today's rapidly evolving world. Through engaging examples and insightful analysis, Brown delves into the importance of interdisciplinary collaboration and creative problem-solving in fostering innovation. “Change by Design” is a comprehensive guide for individuals and organizations seeking to harness design thinking principles to spark meaningful change.
How to Fly a Horse
What is How to Fly a Horse about?
The journey of innovation is often romanticized, but the reality is far more persevering. “How to Fly a Horse” delves deep into this journey, showcasing the grit, determination, and repeated trials of iconic figures like Steve Jobs, James Dyson, and more. Kevin Ashton uncovers the true essence of creativity and the undying spirit required to transform ideas into groundbreaking realities.
Breakthrough Advertising
What is Breakthrough Advertising about?
To push your products or services further, you need to use the techniques of breakthrough advertising. Written by an advertising copywriter, this book contains practical and experience-based pieces of advice. It is one of the marketing and advertising classics, worth reading if you want to be an expert.
Lead with a Story
What is Lead with a Story about?
“Lead with a Story” (2012) explores the power of storytelling in business. It shows how storytelling can improve customer service, communicate company values, and motivate employees. You will get unconventional tips on creating business stories that excite people.
Emotion By Design
What is Emotion By Design about?
In “Emotion by Design”, Greg Hoffman explores successful branding through his career as Nike Chief Marketing Officer. The guide emphasizes teamwork, creativity, audacity, and legacy-building. The book offers its readers actionable insights for lasting emotive brands.
Sprint
What is Sprint about?
“Sprint: How To Solve Big Problems and Test New Ideas in Just Five Days” (2016) is a unique way of approaching challenges and new ideas in the spheres of business, innovation, and project management. This book explains how to organize teamwork to effectively overcome crises and test new products in just five days.
Logo Design Love
What is Logo Design Love about?
Logo Design Love: A Guide to Creating Iconic Brand Identities explains the process of creating brand identities using simple language and real-world examples. David Airey provides practical tips on how to work with clients, and emphasizes the importance of simplicity, versatility, and relevance in logo design. This is an invaluable resource for anyone involved in creating visual identities or who wants to learn about the process.
Making Ideas Happen
What is Making Ideas Happen about?
Making Ideas Happen by Scott Belsky, the founder of Behance, is an excellent guide to turn creativity into productivity. Belsky emphasizes that while ideas are essential, executing them is the crucial and often overlooked step. His book offers insights for overcoming common hurdles and making projects a reality.
Creativity, Inc.
What is Creativity, Inc. about?
“Creativity Inc.” by Ed Catmull is an excellent guide for anyone who wants to work in a creative and ingenious environment. Ed Catmull, President of Pixar Animation, shares his worldview and way of tackling problems. Through engaging stories from Pixar, Catmull tells about timeless business principles, a creative approach to problem-solving, and leadership skills.
Everything Is Figureoutable
What is Everything Is Figureoutable about?
Everything Is Figureoutable is a captivating manifesto on self-belief and self-empowerment, written by a renowned American life coach Marie Forleo. Forleo’s mantra – «everything is figureoutable» challenges readers to tackle life’s obstacles with positive attitude. You’ll find actionable advice, practical exercises, and, most importantly, the inspiration to turn your dreams into reality.
Poke the Box
What is Poke the Box about?
“Poke the Box” by Seth Godin is a motivational book that encourages people to take the initiative and become leaders. Godin offers examples of successful people and companies who have taken bold action and disrupted industries. He also provides practical advice for those who want to start “poking the box” and moving toward their goals.
Let Me Out
What is Let Me Out about?
Are doubts and negative thinking holding you back? “Let Me Out” by Peter Himmelman offers practical advice and creative exercises to help silence your inner critic. You will learn to cultivate resilience and build a strong support network to turn your dreams into reality.
inGenius
What is inGenius about?
Written by Tina Seelig, a Stanford University educator, inGenius: A Crash Course on Creativity is an excellent resource for anyone looking to dive into the world of creativity. Seelig dispels the myth that creativity can't be increased and provides a host of tools and techniques that anyone can use. Drawing from her own experience teaching entrepreneurship and innovation, Seelig presents methods for approaching problems in innovative ways.
A More Beautiful Question
What is A More Beautiful Question about?
Through A More Beautiful Question Berger inspires readers to harness their curiosity, openness, and experimentation to arrive at better solutions and possibilities. This book highlights the importance of questioning and how it can lead to breakthroughs. Rich with examples from different sectors, the book demonstrates how questioning can help achieve success.
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