Self branding books
Sell Yourself
What is Sell Yourself about?
The book “Sell Yourself: How to Create, Live, and Sell a Powerful Personal Brand” by Cindy McGovern emphasizes the importance of knowing what you want to sell, creating a clear blueprint for your brand, living your brand consistently, avoiding going off-brand, and not limiting yourself or selling yourself short. The author provides five steps for successfully selling your brand: planning for the sale, looking for opportunities, establishing trust, asking for what you want, and following up consistently with gratitude. This book is a quick and practical read for anyone looking to develop a strong personal brand.
The Alter Ego Effect
What is The Alter Ego Effect about?
In “The Alter Ego Effect”, Todd Herman introduces the concept of adopting a persona to propel personal transformation. According to Herman, adopting an alter ego can help overcome self-doubt, conquer fear, and unlock hidden potential. Prepare to dive into a journey of self-discovery, empowerment, and the incredible power of secret identities.
Talk Like TED
What is Talk Like TED about?
Have you ever wondered how much the perception of what is said depends on the speaker? Well, the TED talk is the brightest example. "Talk Like TED" reveals the key tips for improving presentation skills, which can eventually fully change your life.
Building a StoryBrand
What is Building a StoryBrand about?
Ever wondered why some brands stick in your mind while others just don't ring a bell? Donald Miller’s "Building a StoryBrand" flips the script, turning your customers into the heroes of your story. Miller blends marketing insights with storytelling magic, teaching you how to craft messages that resonate and, more importantly, sell. If you're tired of being ignored, this book might just be your game-changer.
So Good They Can't Ignore You
What is So Good They Can't Ignore You about?
Do you believe that you should "follow your passion" for career success? Cal Newport argues that preexisting passions are rare and often lead to anxiety and job hopping. This book will give you a blueprint for crafting a fulfilling career based on excellence and value creation. Change your perspective on careers, happiness, and living a remarkable life with So Good They Can't Ignore You.
The Startup of You
What is The Startup of You about?
The book “Startup of You” by Reid Hoffman and Ben Casnocha provides practical career advice to readers, urging them to prioritize their strengths and interests while also taking calculated risks. The book emphasizes the significance of establishing strong connections, being flexible with plans, and actively seeking new avenues to achieve career success.
Never Eat Alone
What is Never Eat Alone about?
“Never Eat Alone” is a guide to establishing meaningful relationships with others in personal and business spheres. This book explains how you can reach out to people and create connections, which will help you achieve your goals.
The 22 Immutable Laws of Branding
What is The 22 Immutable Laws of Branding about?
Think branding is just about a logo and a catchy tagline? Well, this is not entirely true. Al and Laura Ries argue the unshakeable rules that make or break brands in "The 22 Immutable Laws of Branding." From why being first is better than being better to the dangers of stretching your brand too thin, these laws reveal the secrets behind the world’s most iconic names.
Reinvent Yourself
What is Reinvent Yourself about?
“Reinvent Yourself” (2017) by James Altucher offers valuable insights on how to find your true calling. Learn to choose the right path for you and get what you want. Through inspiring examples, the book teaches us how to succeed in a desired field.
Originals
What is Originals about?
“Originals” explores the importance of uniqueness, creativity, and pushing boundaries. It delves into the thoughts of those challenging the status quo, dispels myths about entrepreneurs, and emphasizes the significance of taking controlled risks. So, read the book to find out the secrets of the best.
Book Yourself Solid
What is Book Yourself Solid about?
In order to thrive, business owners should keep on learning and finding the best ways to expand. "Book Yourself Solid" is an informative and inspiring guide on starting or improving your business. You will explore such topics like networking, personal branding, and creating connection with your customers.
Captivology
What is Captivology about?
“Captivology” by Ben Parr sheds light on how to attract someone's interest and effectively keep it under control. The book offers valuable insights into captivation triggers that can help you succeed in today's world.
Digital Body Language
What is Digital Body Language about?
Have you ever wondered about body language on the Internet? Many people don't even know it exists, but Erica Dhawan has something to say about it. “Digital Body Language” describes various rules and laws that will improve your work and communication in the digital world.
The Confidence Code
What is The Confidence Code about?
Have you ever wondered how important confidence is? If not, “The Confidence Code” will help you learn about it. Katty Kay and Claire Shipman examine where our confidence comes from, how to boost it, and most importantly, why confidence is an indispensable tool for women to succeed.
Self-Promotion for Introverts
What is Self-Promotion for Introverts about?
"Self-Promotion for Introverts" by Nancy Ancowitz is a practical guide to creating a plan for career growth. You shouldn't change who you are to become successful. Instead, learn to excel in job interviews and public speaking, build a network, and communicate your achievements.
Daring Greatly
What is Daring Greatly about?
“Daring Greatly” by Brené Brown explains why embracing your vulnerability is essential and why you shouldn't be afraid to reveal it to the world. The book is full of strategies for eliminating shame and cultivating courage. It will inspire you to live more authentically and wholeheartedly.
Pre-Suasion
What is Pre-Suasion about?
In Pre-Suasion: A Revolutionary Way to Influence and Persuade, Robert Cialdini, the most-cited psychologist of our time, explores the art of persuasion. He introduces the concept of «pre-suasion», a technique used for preparing someone to be receptive about a certain message. With a wealth of scientific studies and engaging anecdotes, this books will teach you how to prime a person’s mind to say «yes».
Jab, Jab, Jab, Right Hook
What is Jab, Jab, Jab, Right Hook about?
With the development of technology, a lot more people gained access to publicity. Now, in order to tell your story, you need to make the most of modern tools, especially social media. And if it seems scary or unfamiliar, “Jab, Jab, Jab, Right Hook” offers some insights to start with.
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